Radical Focus: Achieving Your Most

"This book is useful, actionable, and actually fun to read! If you want to get your team aligned around real, measurable goals, Radical Focus will teach you how to do it quickly and clearly." - Laura Klein, Principal, Users Know

An actionable business book in the form of a fable.

Radical Focus tackles the OKR movement and better goal setting through the powerful story of Hanna and Jack"s struggling tea startup. When the two receive an ultimatum from their only investor, they must learn how to employ Objectives and Key Results (OKRs) with radical focus to get the right things done. Will they be able to accomplish the few critical actions that will save their startup? Or will they end up mired in distractions and choices as their time runs out?

The author pulls from her experience with Silicon Valley"s hottest companies to teach practical insights on goal setting in fable form. How do you inspire a diverse team to work together, going all out in pursuit of a single, challenging goal? How do you stay motivated despite setbacks and failures? As you see through Hanna and Jack"s story, it"s about creating a framework for regular check-ins, key results, and most of all, the beauty of a good fail. Wodtke adds a bonus section in the second half of the book to lay out her most practical insights into applying Objectives and Key Results (OKRs) to your specific workplace and challenges.

Ready to move your team in the right direction? Read this book together, and learn Wodtke"s powerful system of decision making to create your focus and find success.

Christina Wodtke has led redesigns and initial product offerings for such companies as LinkedIn, Myspace, Zynga, Yahoo!, Hot Studio, and eGreetings. She has founded two consulting startups, a product startup, and Boxes and Arrows, an online magazine of design; and she co-founded the Information Architecture Institute. She"s the author of 101 Theses on Design, Information Architecture: Blueprints for the Web and her new book about OKRs, Radical Focus. Currently she teaches at California College of the Arts and Stanford Continuing Education. She speaks everywhere from conferences to universities to boardrooms, and opines across the internet, but most often on eleganthack.com.

网友对Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results的评论

I"ve been putting together OKRs for years when I read this book, and finally I realize what we were doing wrong. Our OKRs were complicated, long, had too many metrics... just like the OKRs the young CEO creates the first time around. Then the hotshot CTO comes aboard and tells them to make them simple, memorable, and focused. I realized that I was having the most success focusing my team on a simple yet aspirational goal and single metric to measure success. The old OKR was trying to do so much it was hard to remember, my new OKRs are more focused, powerful, and better at galvanizing the team. I now also include metrics for team health and also code health, so I can stay on top of morale and code quality and it feels much more complete. I was skeptical about the "fable" format, but it was so much easier to read and made the message easier to grasp and stickier, so much I can turn to my designer and tell her to balance her "Jack" mission with Hanna"s "keep the lights on" practicality. In short, this is a great, short, and necessary read for all product managers and anyone who leads teams.

I really enjoyed this book. It"s a fairly short read. I was able to read the entire book while flying a couple of times, and took my time by re-reading a few areas. While many of the topics are ones I"ve covered in other books, I found the way in which the author approached the topic resonated with me more easily.

The case study in the beginning is well written and far more interesting than a typical case study. Yet it really helps to drive home the importance of identifying specific objectives and remaining diligent in focusing on meeting those goals we"ve set out to achieve. It also covers how having specific roles and adhering to those roles helps so that everyone is contributing to a universal goal by using their individual strengths.

So often we get distracted at work with so many urgent and important things swirling around simultaneously. It"s important to be reminded that every time we sway from the responsibilities of our role (even when wearing multiple hats), we"re unintentionally taking steps to lead us further away from the goals we"ve already identified.

I always state this at work, but without remaining focused on our objectives and how our role contributes to that, it"s so easy to start making decisions that, while seemingly good and helpful in some way, are not in line with those objectives. Six months later, everyone looks up and wonders how the hell we got where we are. It"s a symptom of not having radical focus. I also liked the emphasis on taking time to review with everyone the status of things with everyone, discussing the progress that has been made, and the check-ins which can help celebrate small and big wins, and also spot when things are spiraling off the tracks. Highly recommend the book.

This book is a quick and easy read and provides a fantastic framework for goal setting. I have been looking for a framework like this for my agile team and look forward to applying the concepts in this book!
+ For teaching through narrative, for practicality, for implementation advice and pitfalls/real-world examples
- Very little, but a few typos and sometimes felt like pieces of content were stretched to meet a page target
Overall - I"d recommend reading it!

Easy and to the point book about OKR"s

I can definitely recommend this book if you want to understand more about OKR"s and lean approaches. It is easy to read and the use of a story line makes it very clear on how OKRs are used ion the specific example.

I have after reading the book worked with OKR, but only for personal goals. Although this is likely easier than for company or team goals, I have still used the ideas from the book and found them useful.

I really liked how the book was structured. The first part is a story with characters you can empathize with and relate the OKR framework to. The second half is the practical of how to adopt OKRs. Out of all the articles, videos, and musing on OKRs that are out there this book was the best to understand how to use OKRs. I plan on putting all it into practice.

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